CONFERENCE PROMOTION CAMPAIGN

Client:

INTERNATIONAL RETAIL DESIGN CONFERENCE

Re:

When this annual retail design conference headed south to Atlanta, we wanted to capture the city's traditional-meets-modern vibe in the campaign materials. We created a custom wallpaper pattern out of retail icons and simulated an indie boutique in a series of ads, as well as e-blasts, a major web presence and a 24-page brochure.

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