CONFERENCE BROCHURE

Client:

INTERNATIONAL RETAIL
DESIGN CONFERENCE

Re:

Seattle is home to some interesting retail—
the original Starbucks, Pike Place Market, an REI flagship that's a tourist destination—
which made it an excellent locale for the 2008 International Retail Design Conference (IRDC) We decided to showcase the city's retail gems in the conference brochure, an oversized ledger format with stunning images shot by a local photographer. The removable center spread included a Seattle retail map to guide attendees to must-see stores. The conference was a sell-out, with a record-setting 400+ designers attending.

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